Every time I log in to publish a little something for you fine folks, I'm tempted to click on and figure out how to use Adsense, that little button that promises to help you make money by placing ads on your blog. As a marketer (in name at least, if not fully in spirit), I'm becoming increasingly aware of the various ways and means companies use to try to get their name out there, to try to get folks to try or buy whatever product they're selling in increasing quantities.
Now that I'm "on the inside" of marketing, so to speak, I see things like AdSense not as another for corporate America to "take over" the hearts and minds of the American people, but as the idea of some bright marketing manager at Google trying to figure out a way to "enhance shareholder profitability." (It seems to be working, as Google's stock is up almost 300% since its IPO last year). I see ads on TV and sit at home wishing I had thought of them first, rather than taking offense at its tone/style/content/existence. Of course, there are always ones I'm glad I didn't think of, like the amazingly insipid ads a local dentist has in heavy circulation right now.
But still, the question in my mind remains--what kind of person/professional am I becoming by doing what I am doing? And am I becoming someone that I would like to be in the future? If I met my future self five years from now, would I come away liking that person? I am doing my best, with God's help and other loved ones around me, including you, dear readers, to make sure the answer is yes.
Anyway, thanks for reading, I'll try to post more often, happy new year, merry christmas, and happy birthday to my Mom (December) and my wife (January). Once I find the digital camera, I'll try to get a photo of Megan up on the blog.
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1 comment:
hey dude. sorry i haven't kept in closer contact. i'll try to remedy that soon. hope you are enjoying the new hiznouse.
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